7 Reasons behind, “Why Do I Crave Chocolate?”

When you’re not hungry, have you noticed yourself going for that chocolate bar? Or maybe after a long day, you’ve had a strong desire for a thick, velvety chocolate dessert?  People throughout the world frequently feel chocolate cravings. But ever wonder why our chocolate cravings are so strong?

This blog will investigate the science of chocolate cravings and explain why our brains seem to have an endless thirst for this delicious food. We will try to answer the questions behind the most common urge of “Why do I crave Chocolate?”

Reasons Behind, “Why Do I Crave Chocolate?”

There are several reasons why you may find yourself drawn to chocolate, one reason for this is theobromine and phenylethylamine, two substances found in chocolate or cocoa that have been shown to improve mood. 

These substances can cause your brain’s feel-good neurotransmitters, such as dopamine and serotonin, to be released, elevating your mood and sense of fulfilment.

1. Magnesium Deficiency

Your body may be desiring chocolate because it lacks some micro or macronutrients, like magnesium deficiency. Magnesium is found in chocolate or cocoa, especially dark chocolate, and your body may be telling you that it needs more of this necessary component. 

This may be the reason behind your increased need for chocolate at specific periods, including right before your menstrual cycle, when your magnesium levels tend to drop.

Magnesium is a necessary mineral that the body needs for more than 300 enzymatic processes. To check if your cravings go away, try eating a high-quality dark chocolate bar (ideally organic and with more than 70% cocoa content), which is a great source of magnesium, or try taking a magnesium supplement.

Try Buying Magnesium supplements.

2. Low Blood Sugar Levels

You may be shocked to hear that when you crave chocolate, your body is signalling distress. Those strong cravings for cocoa are often the result of your blood sugar falling too low.  Your body rushes into overdrive to find a fast energy source to get everything back on track when this occurs.  

Chocolate has become a tempting target because of its easily accessible sugar content. A bite-sized portion may provide a short-term boost, but the subsequent sugar fall may make you feel worse over time.  

If you frequently experience chocolate cravings, particularly in between meals, it’s a good idea to keep an eye on your blood sugar levels and seek medical advice. They can assist you in creating a well-balanced diet to keep your blood sugar stable.

3. When you are stressed

Craving for chocolate is a common phenomenon when you are under stress and tension. Compounds in chocolate have the power to calm your nerves and promote relaxation. Tryptophan, for instance, is an amino acid that your body requires to make serotonin, a neurotransmitter that helps control mood and induce feelings of relaxation.

Chocolate is high in this amino acid. You might be eating chocolate out of an inclination to find this natural mood enhancer to assist you cope with the stress you’re going through. However, this comfort is short-lived, as the sugar crash that follows can leave you feeling even more drained.

Over-reliance on it as a coping strategy can eventually result in weight gain and other health problems. Instead, make an effort to handle your stress healthfully by learning relaxation techniques, and exercising frequently.

4. A Habitual Craving

You may be addicted to eating chocolates simply after meals. Commonly, people often crave desserts after dinner. Break this unhealthy pattern by having refreshing peppermint tea or having fruits after dinner. 

Instead of reaching for the ice cream carton, try opting for a healthier alternative. The natural sweetness and high fibre content may help you feel fuller and more satisfied even though it may not give you the instant sugar rush you’re used to.  If you persist for a few evenings, you may find that your new post-dinner ritual is a relaxing cup of tea or a bowl of fruit.

5. Taste and texture

Chocolate is very tempting because of its delicious flavour and velvety texture. It tastes a little bit like candy when you bite into it, with hints of bitterness and sweetness. It feels creamy and soft as it melts in your tongue. Every bite is like a tiny celebration for your taste buds, whether it’s milk chocolate, dark, or topped with nuts type of chocolate. 

That’s why your yearning won’t go away! It’s about more than just sweetness; it’s about the way it feels on your tongue. Because chocolate is a delicious pleasure that makes you joyful, you can’t stop craving it!

6. Sugar Addiction

Consuming chocolate equates to consuming sugar, which may increase your cravings. This is because sugar causes your brain to release dopamine, a neurotransmitter that promotes happiness. As a result, when you eat chocolate and it makes you feel good, you want to consume more of it to feel the same way.

You eat chocolate, feel wonderful, and then want more. It’s like a downward spiral. This is why you may have intense chocolate cravings. Chocolate’s sugar content might cause your brain to crave it repeatedly. Because your brain enjoys the feel-good vibes that chocolate provides, it might be difficult to quit eating it once you start!

7. Hormonal fluctuations

Chocolate cravings may have their roots in hormonal imbalances, simply. Hormonal fluctuations during specific periods, like menstruation or pregnancy, can affect neurotransmitters in the brain, increasing the desire for particular foods, like chocolate. 


For example, changes in progesterone and oestrogen levels might impact dopamine and serotonin levels, which control appetite and mood. These neurotransmitters can be momentarily elevated by substances found in chocolate, giving rise to a fleeting feeling of comfort and pleasure during hormonal fluctuations. 


Therefore, the body may naturally crave chocolate when hormones are in balance in an attempt to find comfort or pleasure.

Benefits of Chocolate

Chocolate has several surprising health advantages in addition to being delicious and to answer the query, why do I crave chocolate? Antioxidants, which are abundant in dark chocolate in particular, assist the body fight dangerous free radicals. 

Studies have shown that these antioxidants can help reduce cholesterol and enhance memory performance. But to get these benefits, you have to choose dark chocolate. Dark chocolate contains a high cocoa content—ideally at least 70%. 

The urge for sugar and fat was formerly thought to be advantageous by early people, according to Dr Mindy Haar, PhD, a registered dietitian-nutritionist and assistant dean at the School of Health Professions at the New York Institute of Technology. But Patterns have been changed now.

A few squares of dark chocolate each day can be enjoyable, but moderation is the key to avoiding consuming too many calories and sugar. Enjoy your chocolate guilt-free, but keep in mind that moderation is key to maximising its health advantages.

How To Stop Chocolate Cravings?

To curb chocolate cravings, try these tips:

  1. Opt for protein-rich meals to feel satisfied longer and reduce cravings.
  2. Yogurt makes a nutritious alternative, packed with protein and probiotics.
  3. Enjoy dark chocolate in moderation for its health benefits.
  4. Use cocoa powder in recipes like oatmeal or hot chocolate for a cocoa fix.
  5. Change up your routine to avoid trigger locations for buying chocolate.
  6. When cravings hit, use healthier snacks or activities to divert your attention.
  7. Allow the occasional enjoyment to avoid feeling cheated and going on a binge later.

You may control your chocolate cravings without compromising your health by implementing these techniques. chocolate is high in magnesium.

What is the Best Chocolate to stop Cravings?

What constitutes the “best” chocolate may vary based on individual preferences when it comes to satisfying chocolate cravings. Nonetheless, a few well-liked choices that are frequently praised for their flavour, texture, and quality are as follows:

Dark Chocolate. Owing to its increased cocoa content and rich flavour, dark chocolate may offer health benefits. For a more powerful chocolate experience, look for dark chocolate that contains at least 70% cocoa.

Milk Chocolate. A traditional favourite for many chocolate enthusiasts, milk chocolate is sweet and creamy. It tastes smoother and has less cocoa than dark chocolate.

White Chocolate. Made from cocoa butter, sugar, and milk solids, white chocolate has a creamy texture and a sweet flavour that makes it a favourite among chocolate lovers despite not being true chocolate because it doesn’t include cocoa solids.

Craft or artisan chocolate. These confections are typically produced by smaller, independent chocolatiers who place a premium on premium ingredients and distinctive flavour combinations. Delightful discoveries can result from investigating handcrafted chocolates.

Chocolate with Fillings or Nuts. Chocolates that have layers of flavour and texture added by adding caramel, nuts, fruits, or other things filling them up are a great way to satisfy cravings.

In the end, the chocolate that makes you happy is the best choice for satisfying cravings. Enjoy whatever most tantalise your taste buds, whether it’s a rich dark chocolate bar, a smooth milk chocolate truffle or an exclusive handmade creation.

How Much Chocolate should be consumed in a day?

When consumed in moderation, chocolate can contribute to a healthy diet. However, because of its high sugar and calorie content, it’s important to watch portion proportions.

Try to limit your daily intake of dark chocolate to 1 to 1.5 ounces (28 to 42 grammes), or around one or two small squares of a typical chocolate bar.

It is important to consume chocolate in moderation compared to other nutrient-dense foods and to be aware of your total caloric intake. Take into account your unique health situation, dietary choices, and any medical issues (like diabetes) that may need you to restrict your chocolate consumption even more.

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